Colloquial North

Internet Math by Paul Hunt

Colloquial North is a strategy workshop specializing in digital analytics for nonprofits

What is Colloquial North ?

Colloquial North refers to the social convention of using the street grid as the basis for cardinal directions in urban environments, even when the grid does not perfectly align with true north as it is on a compass.

Manhattan’s grid might be the most famous example of a colloquial north, but the phenomenon is particularly acute in my hometown of Montreal, where the river is assumed to flow west to east, even though it’s going northwest, the sun sets in the north, and it’s possible to go northbound on a bridge towards the South Shore.

Who is Colloquial North ?

Colloquial North is the analytics consultancy of Paul Hunt, a strategist with a decade of experience helping nonprofits and other organizations get the most out of digital analytics.

Capabilities

Analysis & Reporting

User-friendly dashboards built in Looker Studio that make data accessible across teams.

Google Tag Manager

Marketing plans built on qualitative and quantitative research to reach the right audience with the right message and achieve organizational objectives.

Strategy & Insights

A solid measurement plan is the foundation of impactful analytics. We’re experts at configuring GTM to effectively track how visitors use your website.

Reach Out!

Excited to collaborate? Let's exchange some details and we'll get back to you in a jiffy. We're eager to connect with you and learn more about your needs!